Advertising the issues.
Wednesday, 19. November 2008
When I find out about an issue in the “blogosphere”, you know it must be big! … Today’s issue, “hey ladies, if society is pressuring you to do something that causes you pain, Motrin is here to relieve that pain! ….by covering it up, that is. We’re totally not gonna rally for change or anything…”
So apparently, mothers who use the internet were offended by this motrin ad:
Observation has led me to believe the outrage is over the idea that “wearing a baby” is a fad….or something? I guess? My irritation with this video is the message stated above – if society is pressuring women to do something that hurts, they should totally take a motrin and stop bitching. God forbid they stop doing the things that hurt! Not having any experience (nor any desire to experience) baby-wearing myself, I must also trust women who say it does not actually cause back pain, leaving these mothers irritated that motrin doesn’t even know what the hell they are talking about (but….isn’t that true of most companies trying to target women? ….Maybe if they make the tablets pink….).
This next ad by motrin is also deliciously insulting. Once again motrin implies that appearances should be more important to women than proper care and maintenance of their bodies. Sure, wearing high heels can cause problems with your feet and spine, but just take two motrin to dull the pain, and you’re back in the race again! The sexy race!
There is a comic that I started that would go well with this post, but alas, it is only started, and not finished.
On the subject of advertising, apparently Amtrak is the “really fast lane”. I followed a link saying that expecting to see Amtrak has developed/implemented a new train system (MONORAIL!!!), but no. Same old Amtrak. I supposed “really fast lane” sounds better than, “the mode of transportation that’s just as slow as a car, only more expensive and crowded than a plane!”
Some of that is exaggeration, of course. SOME. I enjoy traveling by train, but most mass transit systems cannot tempt me these days, for reasons I may go into in another post, if the fancy strikes me. Which is probably will!
I have been doing some research on women’s prisons (pretty much as far as googling “women’s prisons”), and came across the women and prison site, which hosts letters from Kathleen Desautels. She served a six-month prison sentence for civil disobedience (protesting warmongering) and on this site are letters she wrote while in prison. I hope after reading these letters you understand me when I say I am disappointed she only served six months. Her writing style provides a descriptive but non-defeatist view of life on the inside of a women’s prison, although it is more than slightly depressing to know that she is describing one of the better prisons. At least at this prison they did not justify multiple, almost assuredly unnecessary strip searches on harmless women on…..